It has been a long road since the first post – apartheid elections in 1994 that marked the collapse of racist white rule.
We want to celebrate the progress South Africa has made in the past 24 years.
It all started on the 27th of April 1994 when the first South African non-racial elections took place. This is when all South Africans lined up to make a mark that today allows us to challenge the status quo.
The Mark That Made A Difference
Credits:
Brand
Brand SA
Agency
The Odd Number
Account Management
Siphokazi Mestile
Art Director
Che Newman
Agency Producer
Shoni Nekhabambe
Creative Director
Vanessa von Broembsen
Executive Creative Director
Sibusiso Sitole
Illustrator
Chris Slabber
Photographer
David Prior
Writer
Boitshoko Bonnecwe, Ntando Msibi
The creative brief was to use the iconic voter's mark of South Africa and interpret it into individual scenes of political importance in South African history.
This was one of the pieces that didn't make the final cut, but I still like the illustration.
