Christopher Dowding's profile

NAC IDENTITY & GUIDELINES

NAC IDENTITY & GUIDELINES
A definitve guide for the rebranding of National Airways Corporation.

I was charged with redesigning the logo and encompassing identity, to be presented in a comprehensive guideline for the use of all elements.

This included colour use, symbol extensions, signage, outdoor advertising, promotional material & uniforms.

This project saw me visiting all company offices across a network of airport facilities in Johannesburg, South Africa. My mode of transport was various light-aircraft in their fleet.

NAC IDENTITY & GUIDELINES
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NAC IDENTITY & GUIDELINES

Published: