Shiner Root Beer design concept. By redesigning the iconic Shiner Bock rams head into more of a cartoon character I was able to keep the brands core elements but also easily convey to the audience that this is a non-alcoholic root beer.

This was a class assignment, I was instructed to create a brand and image based around a number or letter. I decided to use the number 5 or "cinq" in French for a brand of absinthe.

Design I created for a friends baked goods company for use on signage and shirts.