Maruti Suzuki Vitara Brezza - Outglammed
A Digital Campaign that showcased the glamorous Vitara Brezza outshining Celebrities.
Challenge: Position Vitara Brezza as the most glamorous SUV in town using the digital medium.
Solution: We used Bollywood influencers – Nia Sharma, Rochelle Rao, Angad Bedi and Vikrant Massey, in films showcasing how in different situations each of these glamorous celebs got outglammed by the Vitara Brezza.
Effect: Generated PR buzz and got everyone talking about the campaign.
Featured in Campaign India as the most viewed between September 21-30
Amongst top 5 most talked about campaigns as per the Twitter Index
Teasers - Released on Celeb social handles
Extraa Innings with Vikrant Massey and Angad Bedi
Photoshoot with Rochelle Rao
Red Carpet - Nia Sharma
Featured in Campaign India as the most viewed on YouTube between 21-30 Sept, 2018 and generated PR on digital media.