No more paperwork or small print

"70% of young people prefer going to the dentist rather than the bank." After reading this, a group of friends decided that they should do something to reverse the concept of banking: Rebellion was born. 

Rebellion is a prepaid card linked to an app that, in addition to eliminating paperwork and small print, allows you to control expenses, share money with pals and set savings goals to buy that Polaroid or to make that trip through Thailand.

With the idea of ​​becoming a fintech start-up that connects with the needs of the young public and with the project about to take off, they asked us for help to expand the graphic universe of the brand through the use of illustrations. This is how we started to develop several animations to accompany users in the onboarding, as well as creating a series of images for the empty states of the different app sections.
Client: Rebellion
Illustration: azul recreo
Motion graphics: Ruye​​​​​​​
Year: 2018 
Rebellion Brand Illustration
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Rebellion Brand Illustration

In order to reinforce its brand image and connect better to its public, we were asked to create a series of characters and icons for the mobile a Read More
371
3,625
12
Published:

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