"CORAZÓN ALIANZA LIMA, CORAZÓN PARA GANAR
A LA VICTORIA VOLVEREMOS PARA VERTE CAMPEONAR"
"ALIANZA LIMA'S YOU ARE MY HEARTBEAT, YOU ARE THE
HEART THAT ALWAYS WIN
WE WILL COMEBACK VICTORIOUS, TO SEE YOU WIN THE CHAMPIONSHIP"
("COMANDO SVR" CHEER)
CORAZÓN ALIANZA
"ONE HEART THAT BRINGS TOGETHER ALL ALIANCISTAS"
Around the streets we appreciate hearts with the initials "AL" symbolizing the club
is inside their hearts. We tried to recreate and unify the emblem in so Nike can use it in
their branding and also be something the fans could relate to.
Fotos a la tienda por: @davidllontop y @wonderwallsac
Team:
Client: Nike Football
Football Regional Brand Marketing Manager: Jean Carlo Padilla
Sports Maketing Specialist: Jose Noguera
Photography: Segundo Luchi
Photo Asist: Santiago Mendez, Mariano Magrini
Production: Today
Creative Direction & Visual Research: Manuel Arias
Account executive: Michelle García
Art Direction: Karem Albirena
Graphic Design: Daniel Montanchez & Juan Montanchez
Animation: Juan Montanchez, Ana paula Sanchez & Daniel Montanchez
Influencer Photography: Daniel Montanchez
Stylist: Luis Carlos
Hair & Makeup: Winie Calvay
@today.pe
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