Tartina is a little bakery located at the north suburbs of Athens. The request was for something 'cute' but elegant. Friendly and family-ish. The color palette should be something fresh but not too vibrant, so I went with a pastel magenta.

Parallel to the Corporate ID, i designed a hand made font, both in greek and english that could be used in the typography needed for the bakery (catalogs, price tags, uniforms, etc.)
The logo was designed in english characters at first and after a couple of meetings with the client it was adapted to Greek.