CaratLane Jewelry
CaratLane Jewelry
CaratLane is an online jewelry store based in India that provides access to a wide range of loose diamonds for the gem and jewelry market. It is the largest and leading e-commerce Indian jeweler. CaratLane’s brand lacked presence as well as it did not have a clear visual language. The new identity sought to change this with a recognizable visual language using vibrant colors along with exquisite product and lifestyle photography.


The monogram ‘C’ is derived from the shape and cut of a diamond.


The colors are inspired by CaratLane’s collection of gemstones.

CaratLane Jewelry
9
120
0
Published:

CaratLane Jewelry

CaratLane is an online jewelry store based in India that provides access to a wide range of loose diamonds for the gem and jewelry market. It is Read More
9
120
0
Published:

Tools