I was hired by KEEN Footwear to take their audience on a virtual sketchbook tour of Petra in Jordan in Fall 2018. Via all of their social media channels, I shared my experiences, inspiration, and creative process. The goal of this project was to empower people (particularly women) to travel to off-the-beaten path destinations. I also wrote an article for their adventure blog entitled, "The Art of Mindful Travel in Jordan." This takeover was accompanied by a giveaway of original artwork that I created on the trip and hiking stickers that I designed featuring my KEEN boots.