Startup Weekend Groningen
Promotion Campaign
Every year, around 100 people from all over the globe gather in Groningen with one same mission: to try and change the world. They meet during an exciting weekend in which they work on revolutionary ideas so they can be launched as a startup. This weekend is being organised by Startupweekend Groningen and depends completely on volunteers.
For the 2018 edition, we created a promotional campaign that symbolizes the proces of startup weekend participants. Like a chemical experiment different components are put together to see what happens. And hopefully the end-result of this weekend is a beautiful launch!
THE MAKING OF
Credits:
Client: Startupweekend Groningen
Concept & Direction: Jort Lanting & Christiaan van der Goot
Craft: Jort Lanting & Christiaan van der Goot
Post production: Editz, Elias Borenstein, Jort Lanting & Christiaan van der Goot
Production: Ivo Dijs, Editz, Jort Lanting & Christiaan van der Goot
Audio + Sounddesign: Elias Borenstein
Thanks for watching!
