Love Knows No Bounds
This project all started with being given a non-profit organization for an assignment. The original design problem was to create testimonial advertisements for the organization. Before designing any advertisements, profiles needed to be created in order to identify the target audience.
The next step was creating sketches for the initial testimonial advertisements and coming up with body copy and headlines for each.
After the initial sketches and creation of compositions, the project seemed to work better as a campaign. The name of the campaign is Love Knows No Bounds. Three print advertisements and a style guide was created for this campaign and can be seen below.
