CHANNEL IDENT
Food Network Italia
Here is our last work for the Food Network channel identity refresh.
The concept behind this refresh is to express the most important values related to food in Italy such as the conviviality, the genuine nature of the ingredients and the honouring of the traditions.
The concept behind this refresh is to express the most important values related to food in Italy such as the conviviality, the genuine nature of the ingredients and the honouring of the traditions.
In order to communicate these key values we focused on the food materiality and the gestures related to the food preparing.
Ident Food Network – Copyright Discovery Italia 2018
Art direction: Chiara Cerutti, Donato Amenduni , Sofia Vignoli
Senior Creative Director: Nicola Lampugnani
Brand&Graphic Manager: Chiara Cerutti
Creative Manager: Sergio Ortega
Brand & Creative Production Manager: Cristina Mazzocca
Producer: Carola Trematerra
Sound Design: Michele Marino GallinaGfx Designers: Donato Amenduni & Sofia Vignoli
Gfx Producer: Federica Cavalletti
