The challenge in graphic design is to show a clear concept using a minimal number of elements (shapes, words, colors, images). Basically, to have a clean-cut design. This poster was made for a psychology conference about bipolar and borderline personality disorder. People suffering from this kind of mental disorders are dramatically changing their personality, sometimes in just a few seconds. Is like now they “are”, and in the next second they “are not”. And that’s what the poster shows in a direct mode, in few words and using contrasting (disturbing) colors.
