With your teammates, produce an entire advertising campaign for a real-world client while using the research and insights discovered, create a book that will succinctly explain how the ad campaign will benefit them. At the end of the project there will be the presentation of the coveted Blue Cow Award. Judges will select one agency as the winner and they shall have their names added to the perpetual Blue Cow. Each member of the winning team will receive a miniature version of the Blue Cow.

As the Media Specialist, I was in charge of producing the creative content that would be utilized in our campaign such as the Print/Social Media ads, the billboard ad, the alternative media mockups, and the book design. 

Agency Name: Insight Media Group

Account Manager: Kennesha Mcclaney 

Account Lead: Jessica Ewing

Account Planner: Alan Choi

Design Lead: Adrianna Benyat

Media Specialist: Kimo Pamintuan