"EVOLUTION of AIR"
Installations in Nike's
"HOUSE OF INNOVATION" 上海/001
DURING SUMMER 2018, WE HAD THE OPPORTUNITY TO PAY HOMAGE TO SOME OF NIKE’S MOST ICONIC FOOTWEAR STYLES.
IN ITS FLAGSHIP STORE IN SHANGHAI, HOUSE OF INNOVATION 上海001, WE CREATED FIVE INSTALLATIONS TO ILLUSTRATE THEIR INSPIRATIONS.
"AIR MAX 1"
Inspiration: Centre Pompidou in Paris.
"UPTEMPO"
Inspiration: Graffiti in the 90s
"AIR MAX 97"
Inspiration: Japanese Bullet Trains
"VAPORMAX"
Inspiration: Engineering
"AIR MAX 270"
Inspiration: Biggest Air Bubble
THANKS TO EVERYONE INVOLVED IN THIS PROJECT !
PHOTO COURTESY OF NIKE CHINA.
