Augmented reality haven't reached its full potential yet, but besides entertainment it can also help out to make our lives easier and shorten time time of activities that we have to perform on daily basis.
From social media filters, 3D navigation, interactive guides, to surgical procedures, AR is rapidly growing in popularity because it brings graphical elements into our real world, thus enhancing the things we see, hear, and feel. When compared to other reality technologies, augmented reality lies in the middle of the mixed reality spectrum; between the real world and the virtual world. Read more about the 8 Things To Know When Designing Augmented Reality on our blog.
Albertsons, Walmart, Whole Foods, Amazon, Nestle, Mondelez, Tesco, Target