Wren 2018 CG Kitchen Projects
Here are some of the kitchens we've worked on for Wren in the later part of 2018. Everything has been created in house by our CG and design team. Producing high quality kitchen animations for use in their TV adverts and a number of photo-realistic CG images for use in their brochures. 
Autumn Kitchen Set (below)
In this CG Image, Wren wanted an autumn theme which was still in line with current trends. When designing a space within a set theme its easy to fall into the trap of being too obvious, so we ensured that the autumn theme was limited to more subtle accessories and natural colours. Our designers have done a great job keeping the images warm, cosy and traditional. On-trend characteristics like the Crittall door mix well with the black shaker units and contrasting natural warm oak surfaces.
The images were created in 3DS Max with fabrics that were modelled using Marvellous Designer and the final scenes rendered with Corona Renderer with minor adjustments in After Effects and Photoshop to add the finishing touches. 
Autumn Sale TV Advert (below)
One of our projects from earlier this year has been working with Wren producing elegant animations for their TV adverts. This set features handleless white units and a spectacular full wall, brass splashback. A simple but very effective 10 second animation that's more cost and labour efficient, not to mention more flexible than building a full kitchen set for filming.
Shaker Forest Shadow (below)
The brief here was to accentuate the bolder woodgrain on Wren's latest cabinet doors which we've picked out well in these detailed images. By using open shelving and flyover shelves instead of wall units our designers have created a set that is open and bright. Using a complementing worktop with weathered woodgrain barstools and brass accessories our designers have kept these renders full of contemporary charm. Adding simple details has also ensured that the room isn't lacking character.

Shaker Forest Alchemy (below)
Interiors with darker colour palettes often require a complex CG lighting setup. We used a combination of the under unit lighting and natural light to add depth to these images. Wren wanted to exhibit the rich woodgrain on their new foil wrapped doors which the lighting and colour combinations really accentuate. 
Our stylists did a really great job here combining the dark grey textured cabinets, natural oak surfaces and copper furnishings for a very pleasing result.
Shaker Northumberland (below)
We've ensured that every detail is recreated in this animation, meaning that very little work needs to be done after rendering, just a little polishing and colour balancing. The small details like realistic hinges and screw holes really make the difference when close up stills are shown.
Again, we've used 3DS Max, Corona Renderer and After Effects to produce a fantastic, but more importantly authentic looking result.
Wren 2018 CG Kitchen Projects
259
1417
8
Published:

Wren 2018 CG Kitchen Projects

Here are some of the kitchens we've worked on for Wren in the later part of 2018. Everything has been created in house by our CG and design team. Read More
259
1417
8
Published:

Tools