This page depicts parts of my Yesterdog Refresh project. For this project I chose to pick a local establishment that I thought could use either a refresh of their brand. Yesterdogs' logo was chose to be recreated to still hold the retro feeling the original logo had but something that can be cohesive and versatile on all platforms. The logo has been handwritten to speak to its down to earth, genuine and unique business. This logo style also speaks to the era in which the business started and which its environment still depicts. After conducting thorough research I found that the Yesterdog brand was struggling with their social media/online presence. Their sites were not cohesive with one another and did not highlight their products nor values. I chose to create a new website, Instagram as well as update their facebook.