A live brief given in the second year of my degree to re-design the name, logo and packaging for a bar of 'medicinal chocolate'. The idea is that the Choco-Meter represents a thermometer, used to measure how much chocolate you can have until you feel better. The packaging represents test tubes in an old school style test tube rack, therefore measuring the amount of chocolate. The actual logo and identity is inspired by 1950's America/ Diner, with the bright colours and handwritten type.