Choice: Radiolab // Grocery Store
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    The concept of this video is to show a few aspects of choice we make in our lives everyday. Whether it be between crunchy or creamy peanut butter… Read More
    The concept of this video is to show a few aspects of choice we make in our lives everyday. Whether it be between crunchy or creamy peanut butter, a lot goes through our mind before settling on an answer. Read Less
    Published:
Digital Design (Fall 2010)
Oklahoma State University
Canon T2i, Illustrator, Soundbooth, After Effects


This short video was made from inspiration after listening to a Radiolab podcast. Radiolab is a public radio show on WNYC. It describes itself as a place... "where sound illuminates ideas, and the boundaries blur between science, philosophy, and human experience. Big questions are investigated, tinkered with, and encouraged to grow."

The concept of this video is to show a few aspects of choice we make in our lives everyday. Whether it be between crunchy or creamy peanut butter, a lot goes through our mind before settling on an answer. Most choices come down to logic with emotion making the final decision, but sometimes chance has more to do with it than anything.