Limited art editions as corporate holiday gift for UCI Applied Innovation’s board members.
2018 // Art Direction • Illustration
With the availability of our lab space, there was an opportunity to think outside the box for corporate gifts this season. I conceptualized and produced limited art editions of surfers catching waves to stay true to the beach theme of UCI Applied Innovation.
Details:
The front piece of 1/8" plywood is laser cut with surfer illustrations and placed tightly behind 1/8" clear acrylic in the first inset of the customized frame base. I painted the abstract waves with watercolor, which is mounted to the back piece of 1/8" plywood that is placed in the second inset of the frame. The frame base has two insets to create a greater depth and shadows between the surfers and the water. To top it off, gold leaves are painted on all the surfboards to emit a luminous look and feel—for added holiday spirit.
Details:
The front piece of 1/8" plywood is laser cut with surfer illustrations and placed tightly behind 1/8" clear acrylic in the first inset of the customized frame base. I painted the abstract waves with watercolor, which is mounted to the back piece of 1/8" plywood that is placed in the second inset of the frame. The frame base has two insets to create a greater depth and shadows between the surfers and the water. To top it off, gold leaves are painted on all the surfboards to emit a luminous look and feel—for added holiday spirit.
preliminary mockup design
1 / Laser Cutting
removing blue masking tape to avoid burning plywood along etched surfaces
2 / Watercolor Artwork
assembly of fine art prints onto plywood
3 / Customized Frames
mockups for customized frame bases with two insets to place the two pieces of plywood
4 / Metal Leafing
final artwork after production process
TEAM
Art Direction, Illustration, Concept Jacqueline Kao
Production of Frames Studio Las Nubes
Assembly of Artwork into Frames Ryan Mahar, Jacqueline Kao