The IWP Awards is a non-profit organisation for the WordPress community, providing a way to recognise and celebrate the highest achievements in the industry.

I was asked to develop branding for the awards and design a simple, informative responsive web site to stimulate interest and collect registrations.

With an audience from multiple industry sectors and disciplines, we focused on giving the awards a strong identity of it’s own. We created a simple, memorable mark and a distinctive colour palette to echo the awards core principles: excellence, innovation and modernity.

The blurred circle is a simple metaphor for a community that strives to push the boundaries of it’s field. Being about revealing talent, we also wanted to include a touch of the unexpected: something to celebrate the achievements of the skilled WordPress practitioners who put so much care, thought and expertise into crafting the exceptional.