As a personal trainer the owner of Sarah Ford Fitness was looking for an inspiring design to be used on social media, clothing and fitness merchandise. Sarah shared her story with me, and laughingly told me she was known as a ‘She-Ra, the Warrior Princess’ by her friends. From that little gem, the design idea was set, and we worked together to develop a design that appealed to both men and women and could be used on a variety of items. The T-shirts are soon to printed, and she is using the logo on her Social Media already!

Once the Warrior Princess T-shirt design was completed, we moved on to creating the branding for a new Fitness Community. The Warrior Method Logo is just the start, and working together with Sarah we came up with a logo that is the central piece for the rest of the program, and will inform our remaining designs.

As well as logos, we worked together to create posters and flyers for advertising events.