Hyundai Motor PIP Design guide
The online design guide for all Hyundai Motor Company’s showroom products.
May 2011 · © D.FY Creative Studio.
In 2011, a lot of manpower were put to renewal the World Wide Hyundai Motor official website. D.FY proceed the guide design of the most large proportion of the product features. Previously, a global guide was preceded by a partner, but we had to start with new approach method and contents design rather than using existing method.
Wireframes to the Design
Hyundai Motor Showroom page design were progressed with well-planned wireframes to make clear visual style and structure. UX and graphic designers worked very flexible in the most ideal direction, while maintaining close cooperation in the project. It certainly variables may occur, we were able to proceed very accurately as planned.
Wireframe was preceded by a partner and each of the vehicle page were divided into large sections with Highlights, Exterior, Interior, Performance, Safety, Convenience, Specification and Review. We determined the information structure volume of Main and sub-content for each section. As we composed all information in to a single page, it designed with scroll bar or util bar to see the whole contents. Based on the most ideally designed wireframe, we found several ways to visualize the message of each contents and design effectively with appropriate style. Graphics design, infographic, icons, designs, everything had to be newly designed and 3D-Modeling by each car to create more dynamic composition of vehicle. As we make the style guide of the product page, it had produced more precisely and meticulously.