Communication and media planning | Roma20-25
Roma 20-25 
New Life Cycles for the Metropolis.

Roma 20-25 was an International research project and workshop organized by Roma Capitale in partnership with Fondazione MAXXI and supported by BNP Paribas Real Estate. 25 National and International Universities have been involved in re-thinking some areas of the Italian Capital city, analyzing the "state of art" of the Metropolis in order to propose new visions for the future of the Eternal City.

Task and activities

As Media Partner of the project, PPAN was asked to develop and manage the online and offline communication of the workshop, creating panel discussions to involve students, institutions and stakeholders and improve collaboration, interaction and dialogue among parts. 

Vision

The media partnership led by PPAN aimed to express and communicate the professional and institutional value of a global and multi-faced planning for the city of Rome: an International Academic workshop which gathered and dealt significance social topics, such as: the new SMART-City politics, the leading awareness of new and multiform housing needs and the necessity to safeguard landscape and environment.
Map of Rome divided in 25 areas of interest: each one designated to a University​​​​​​​
Designed by: Nicola Vazzoler (UrbanisticaTre), Viviana Andriola (UrbanisticaTre) - Organizational Dept. Roma 20-25
Edited by: Loris Ligonzo (PPAN)​​​​​​​
Final project-book published by Quodlibet
Ph: Loris Ligonzo
Final presentation and exhibition launch at MAXXI - Museo Nazionale delle arti del XXI secolo
Ph: Andrea Nonni - PPAN
Video: Talk - 500x100 / Paola Pierotti (PPAN)​​​​​​​
Communication and media planning | Roma20-25
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Communication and media planning | Roma20-25

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