Design Jam 2 - "Old vs New"

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Poster design in a mock up.

The Brief

This design is the outcome of a design jam workshop held at my college.

We were tasked with designing a poster using both Old and New technolgies. This would be accomplished by using the letterpress (Old tech) to set up our type on the poster. The type that would be displayed was chosen from, "The World and Other Places" by Jeannette Winterson.

We also needed to create a digital illustration (New tech) to accompany the type.

The Process

Before I got to designing the poster, it was important for me to know what I had to work with. So I chose, "He was a universe of play", from Jeanette Winterson's, "24 Hour Dog". The body copy would read:

"I made him walk on a lead and he jumped for joy, the way creatures do, and children do and adults don’t do, and spend their lives wondering where the leap went. He had the kind of legs that go round in circles. He orbited me. He was a universe of play. Why did I walk so purposefully in a straight line? Where would it take me? He went round and round and we got there all the same.

I had wanted to swim. I had wanted to wash off the hot tyre marks of the day. I wanted to let my body into the obliging water and kick the stars off the surface. I lopped my dog lead through a trough-hoop and undressed. Oh this was fun, a new pair of socks to chew and an old pair of boots to lie on. His questioning head sank to a full stop and he didn’t notice."

Here are some layout designs I did.

For the digital illustration I chose to create a vector artwork of my dog, Cain. While reading, "The 24 Hour Dog", I thought about Cain so often because some of the incidents in the book reminded me of Cain.