B O Y ' S   F A S H I O N   F L E E C E

Animation

Fruit of the Loom's contrast color block detail fashion fleece active wear
provides ultimate comfort with it’s super soft fleece.


The bear arrives cold and sad to his igloo after a long day in extreme weather. As soon as he puts on Fruit of the Loom's boy's fashion fleece his world changes drastically. Colors emerge and his world changes to a different perspective. He emerges, full of optimism and ready for some new adventures coupled with some killer dance moves.








S E Q U E N C E S


The story in 20 seconds




C H A R A C T E R   D E V E L O P M E N T










S K E T C H E S   &   C O N C E P T S











Directed by
WE ARE BATCH TV

Creative Direction by
DANIÉLA DE LANGE

Art Direction & Animation by
NURIA BOJ NEGRETE



T H A N K   Y O U




Fruit of the Loom - Boy’s Fashion Fleece
376
2,511
13
Published:

Fruit of the Loom - Boy’s Fashion Fleece

Our contrast color block detail fashion fleece activewear provides ultimate comfort with it’s super soft fleece.
376
2,511
13
Published:

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