TEMP STUDIO #3
A place of encounter and critical exchange for new media artists.
Verbal and graphic identity for the third edition of Temp Studio, a one-week residency program for new media art.
I’ve designed the verbal and graphic identity for the third edition of Temp Studio (Portugal), a one-week residency program for new media art. In this edition, the challenge was to create a language that highlights the relationship between art and technology, while maintaining a neutrality that doesn't suppress creativity and self expression.
Together with the Temp Studio’s former communication team, Catarina Lee and Susana Sanches , we’ve generated key visuals using data we have collected from previous participants — the age, the km distance to Lisbon from their base countries or the ratio of their drink preference. We wanted to emphasise on the critical aspect in new media art by creating a contrast between the edgy tech look of the 3D visuals and the trivial data source of the code, as well as to reveal new ways of using data.
The question is what it is and not what it means.
Anish Kapoor
_ CAMPAIGN
