Morffeine Coffee
Brand Identity + Packaging + P.O.P.
A graphic communications and display design project.

The challenge was to create an organic coffee brand, design the packaging for five different products, and create a point-of-purchase display for the products.
"Morffeine" is an amalgamation of "morphine" and "caffeine".

The idea behind Morffeine is knowing exactly what is going into your coffee mug — down to the molecular level.
African Blend Espresso, Indonesian Blend Decaffeinated, and Latin American Blend
Coffee Liqueur
Chocolate Covered Coffee Beans
Packaging Interiors