Joana Lírio's profile

Astrolabe Clothing Capsule Collection

Astrolabe was a small fashion brand created by friends who already had a logo and a concept.
The challenge they presented to me was to create their capsule t-shirt collection as well as some communication assets, to which I contributed with writing as well (social media images, press releases, etc.) and the packaging. This was a very small company and almost everything was handmade so it was a challenge and a great creativity exercise.

The capsule collection went out on the Summer of 2014 and had a good reception among friends and social media.

Unfortunately, the project was on hold shortly after until this day, even after I began working on the second collection. Nevertheless, the amazing outcome and how proud I felt when creating something outside my scope, remains.

T-shirts packaging
t-shirts design tests and final layouts
T-shirts size inside printings
Women shirts
Men shirts
Photos from Astrolabe Clothing's Facebook page, taken and kindly provided  by Rui Sequeira (and one of them by me)
Astrolabe Clothing Capsule Collection
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Astrolabe Clothing Capsule Collection

Creation of capsule collection for a small fashion brand

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