THE NEED FOR SPEED
It was essential that Blitz Games Studios' concept proposal for "Top Gear: Stunt School" be faithful to the Top Gear brand, combining the anarchic humour and high-octane antics of the TV show with the action-packed visuals of contemporary stunt driving games.
I headed up art direction and concept booklet design, working with a team of Blitz's in-house artists to create a comprehensive presentation package with which to pitch to BBC Worldwide.
A minimal, but vibrant, colour palette was an essential counterpoint to the detailed concept art featured in the booklet. Distressed graphics and tyre-marked text boxes brought everything into line with the existing Top Gear aesthetic.
