Honda Brio Ad Campaign
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Ad campaign to promote Honda's new vehicle the Brio, using illustrated typography to highlight the reliability of the car in contrast with the of… Read More
Ad campaign to promote Honda's new vehicle the Brio, using illustrated typography to highlight the reliability of the car in contrast with the often unpredictable tastes of the young target buyer. Read Less
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H O N D A   B R I O   A D   C A M P A I G N
Ad campaign to promote Honda's new vehicle the Brio, using illustrated typography to highlight the reliability of the car in contrast with the often unpredictable tastes of the young target buyer. Art direction by DDB Johannesburg. Illustrations drawn in graphite on paper with color added in Photoshop.