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Branding and identity of Russian goods store in China

Naming, Branding and identity 
for the store of Russian goods in China

Northern berry —​​​​​​​ cloudberry was picked as a store name. 
This is a premium store of Russian goods (store products: jam, natural cosmetics, berry liqueurs, amber jewelry). 

The logo was supposed to be associated with Russian culture, look expensive and stylish. So I stylized the logo for Khokhloma.
Other logo options
Homemade Jars Sticker Design

Similarly, the logo has been developed stickers for jam with different flavors.
The illustration of the ingredients of jam is styled as Khokhloma and locked into a circle.

"MOROSHKA" store in China. My wall painting design
Branding and identity of Russian goods store in China
Published:

Branding and identity of Russian goods store in China

Naming, Branding and identity for the store of Russian goods in China Northern berry —​​​​​​​ cloudberry was picked as a store name.  This is a Read More

Published: