NSK01 - Entry Level Film Kit
Nikon Starter Kit 01 is the result of a 1.5 week long group project focused on design language for our design communication class at the University of Cincinnati. Nikon NSK01 is an entry level film kit for someone who is more serious than a point and shoot user but not yet skilled enough for the full functionality of a DSLR. Because Nikon is not currently the brand of choice for film makers, NSK01 will act as the building blocks upon which Nikon can build a new lineup geared towards film makers. Similar to Nikon's action camera lineup, NSK does not try to fit within the DSLR family, but rather it stands on its own as a product lineup within the camera business segment.
Timeline - 1.5 weeks
NSK01
Sketch Phase
NSK01
Design Language
NSK01
Product Lineup