Divided in three parts, this small project was created with the intent of passing a message to first year students of the Graphic Design and Communication programme at FBAUL, Lisbon.
By contrasting it to other creative areas, the idea of this project was that the graphic designer must use all at its disposal to convey its message the best way possible, especially with the use of colour. The final result were three graphic pieces addressing the use of colour as an instrument in a graphic designer’s work: one in the form of information design, the other in the form of a poster and finally an animated gif, comprising all the shades extracted from different creatives used throughout the three-part exercise.
