A logo and an identity I made for my own brand. I work as a personal fitness trainer, but I also wanted to emphasize the fact, that I'm a fitness competitor. Bodybuilding is my fitness specialization working as a trainer and I somehow wanted to show that. On the other hand, I don't really identity myself with sharp, typical "sporty-like", italic and strong fonts. That's the identity I feel good with - feminine and warm.
The "ró" is a short form for "rósałeczka"
- my nickname and my brand's name.
