Mari :30 TV
"Mari" print ad
"Linus" :30 TV
"Linus" print ad
"Marco & Butch" :30 TV
"Marco & Butch" print ad
Outdoor Boards homepage. Click on the video below to see a sample of the site in action.
These alternate ads focused on bringing negative stereotypes given to the animals to light in an effort to encourage donations as well as awareness through powerful imagery and copy.