I was invited by Sephora to create the visual language for SEPHORiA: House of Beauty, a first-of-its-kind highly-immersive beauty event, that took place in LA, marking the brand's 20th anniversary in the US.
As part of our collaboration I created the event's two identities along with all the illustrations. The artwork was used for the event branding and decoration, packaging, online and print communication, social media custom event stickers, website and mobile app as well as custom-made swag.
The project was created in collaboration with the Sephora creative team.
For more updates follow my Instagram
