Logo Design - Kiriakos Gofas Jewelry

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Logo Design and Web Design for kiriakosgofas.gr

At the beginning of 1982, Vasilis Gofas decided to deal with the field of silversmithing where he opened his own workshop. But this was only the first step to go into the wholesale market. After 10 years of experience in this area, he decides to open his own jewelry store. Today, the jeweler Kiriakos Gofas Jewelry is based in East Thessaloniki, Greece at Al. Papanastasiou 135 Street, where all the potential of the Gofas family is located.

Since he went digital with kiriakosgofas.gr, his e-commerce jewelry shop, we were called to create a unique logo that represents his strong name and directly linked to quality and reliability, as for his online shop, promising to be one of the most modern and up-to-date sites.

The main product page was designed in minimal style with neutral gray background. On the left is the filter column for the ultimate convenience of users, as for the products, they are framed by a white background, completing the harmony of colors on the web and taking off the material design.

Mock up & Color palette

Speaking about the world of jewelry and inspired by the timelessness and classical beauty, the color palette spreads out into dark gray, gold and neutral gray. Black in marketing and design is directly associated to professionalism, finesse, elegance and branding. Gold means originally wealth and light grey is the best friend of the user's eyes!

Shape explanation

Emblem of the brand is a diamond in simple lines which is hiding two letters from the brand's name in its form. We do like to play with shapes and symbols. It makes a logo smart and powerful.

We aimed for a logo design that communicates prestige and showcases our client's status in the field. Along with the character of the brand, the logo was designed with the main features of elegance, timelessness, style and modern. Clean and minimal lines emphasize the net value of the jewelry, geometrical shapes emphasize the eternity of the gemstones and the letters signify not just the legacy of Kiriakos Gofas in the jewelry industry but also the quality of their pieces.