Make up For ever
Blurring Powder Foundation Press kit
Press Kit *
This is a special package, produced in small quantities to promote and deliver the brand’s concept and message.
It is provided to reporters and influencers and presented as a gift for the launching and special events.
This is a special package, produced in small quantities to promote and deliver the brand’s concept and message.
It is provided to reporters and influencers and presented as a gift for the launching and special events.
Client_ Make up Forever
Year_ 2018
Brand Location_ South Korea
Art Director_ Yumi Jung Designer_ Eunmi Kim, Juhyun Lee, Geuna Kim, Yeonho Jeong
Put foundation into powder!
MAKE UP FOR EVER’s innovative product called ‘Blurring Powder Foundation’ contains liquid foundation and powder’s effects at the same time. Overall design is simply presented with black and white. The massage ‘ARE YOU READY?’ heightens customer’s expectation on product’s blurring effects. Also by putting barcode sticker on the package, customers can experience the excitement of unboxing new product.
