Investec - Know Fraud
To bring awareness to global fraud in a interesting way, we created a podcast series called UN.SAFE. Over the course of the season, listeners of the podcast could follow the journey of a hacker as each episode engaged with a specific type of fraud. The goal of these podcasts was to teach listeners about different types of fraud without them feeling like they were being taught.
I created a look and feel for UN.SAFE. Though the look and feel for UN.SAFE was freshly conceptualised, it was still created to align with Investec's CI.
This project was taken as far as a logo, website design, and the start of scripting of the story when client decided that they would not proceed with the concept as a result of budget constraints.
The series lived on a website, that mimiced a hackers desktop.
Consumers could interact with the files on the desktop and read emails, giving them clues to the plot.
Emailer and social post
