I created this annual report as part of a college class project. The project was to find and select an annual report which wasn't designed and to take that information and redesign and typeset it so that it looks like a well designed annual report.
I chose to design an annual report for Norwegian Cruise Line Holdings LTD. The reason I wanted to design this annual report was because all of the cruise ships have beautiful illustrations on the sides and the water and places the cruises take place looked stunning. Using the images of the cruise ships that can be found on Norwegian Cruise Line's website, I created the layout of the report. I decided to go with a design based on a grid to complement the waves and curves of the ships and the water. The book is sized at 7 x 11 inches horizontal so that it opens up to a full spread size of 7 x 22 inches wide. The pages that I created were just some of the many many pages that would be in a complete annual report, however, I wanted the viewer to be able to get a feel of what the report would feel like. I wanted the viewer to feel like they were on one of the cruise ships; ; lots of white space and easy to read and understand information.
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Interested in working with me? Please reach out @ efgraphicinnov@gmail.com