Born out of passion and craftiness, Anușka brings together the utility of a handbag and the aesthetic of geometrical and traditional motifs. Each handmade bag tells a story for anyone that wears it and about the way it was created- by two artful hands, with a piece of soul found in every design. For this project I wanted to combine the modern with the traditional motifs that evoke creativity, happiness and tenderness through symbols, type and colours. I thought that the best way to show the traditional aspect of her bags is to put a symbol in the logo that I took from the pattern of the bags Anușka makes. In contrast with that, I chose a simple thin font that can be readable on any object (bags, business card). Also, because the bags are so colourful, I wanted to make some variations of the logo regarding the colour.