This was a team project worked on with Amy Sellers.
 
Our campaign is called ‘The Power of Pen an Paper’ It showcases the massive impact just a pen and paper can have with a traditional pen pal.
 
-Covering huge global distances to learn about culture.
-The powerful emotions and friendships that are created.
-The beautifully handcrafted memory that can be cherished.
 
We've shown this with a friendly video completing an illustration of a conversation between two penpals. The information is shown to represent the world, with the different typefaces showing the diversity of different recipients accross the globe all encased in aimple heart to hgihlight the friendship that is created.
The video would be shown at places like Kings cross where a lot of people are traveling from place to place.
Pen Pals
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Pen Pals

Pen Pals: Roses student awards brief Third year graphic design project Lincoln University

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