What is Sa'y?
Sa'y is Clothing brand based in Cairo, Egypt.
Specialized in producing T-Shirts with best quality & price, Sa'y was launched in May' 2018.
Its message is to deliver useful concepts through the artworks attached on pieces of cloth & the pieces of cloths itself.
Sa'y targets youth from 15 years of age till 30 years of age which probably the period of time all behaviors are based in the man.
We are trying to combine both Arabian & English cultures within the identity, all details are in the project below including the last branding created to the project.
Appreciate if you like it