The Brexit Endgame - Branding & Event programme
I was tasked with designing the visual identity for the "The Brexit Endgame" event hosted by the IIEA. I wanted to communicate a sense of the relationship between all the countries affected directly by Brexit. The imagery had to capture a sense of the strong 'overlap' between countries in the EU, and how the actions of one county can impact on another. The other major theme of this conference was the sense of the impending time limit to reach a resolution, to avoid a 'hard Brexit' without proper trade agreements in place. I played around with imagery suggesting 'time running out / reaching the end of the road'. Lastly, the colour choices were selected around the UK flag colours, as the UK's exit from the EU is at the core of the conference's subject matter.