Spec project for ZipCar Chicago.
Humor based print ad featuring vintage Godzilla.
Spec project for ZipCar Chicago.
Viral campaign targeting car shoppers. Insert a photo, description, and QR code for ZipCar in the Cars Marketplace in the Red Eye and other similar news prints. When car shoppers look at the page and are drawn in by the ZipCar, they will reconsider buying a cheap used car and instead go with renting a ZipCar.
Concept art for an unfinished spec project for ZipCar.
Concept: There is a general dislike between bicyclists and car drivers in the city. This concept behind this ad is to show how a bicyclist can reconcile using a car for those trips that a bicycle just can't handle and it must be left at home - or perhaps it doesn't know you left it in favor of a car, but that's ok, because you're not cheating on your bike when you're in a Zip car.
