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    We were asked by Safran to design immersive landing pages showcasing the vision and innovations of the aerospace group. We produced 5 landing pag… Read More
    We were asked by Safran to design immersive landing pages showcasing the vision and innovations of the aerospace group. We produced 5 landing pages, now living on top navigation of the Group's website. Read Less
    Published:
Safran          2017          web
concept • design code


Safran is an international aerospace group powering aircrafts and high tech drones to satellites and space launchers. We were asked to revamp the Innovation entry on the Group's website.



storytelling on innovation





concept
storytelling • immersive • inspirational

Safran asked de jaune et de bleu to convey their latest ambitions and achievements in a readable and inspiring way. We built a series of landing pages designed as immersive journeys into the air, in outer space and on land. Each one showcases visually how technologies, small parts and equipments of the Group connect together to produce final machines we can see in situ. And along the way, how the Group sets the conditions for innovative moves.



in the air

in outer space







on land

in spirit




animation
internal parallax • css animations ​​​​​​​js es6







experience
 
the outer space




design
desktop • mobile • integration into existing drupal cms • ​​​​​​​multilingual


The entry was meant to replace the existing on the Group's website. So we played with the foundations of the existing graphic charter — using tiles, amazing manufacturing pictures and 3D models — and found the right design refill to convey both tech spirit and variety of skills and expertise.




desktop / laptop, mobile




launch
became one of the main website entries


Since the launch, the landing pages have been standing as permanent communication assets of the Group's website.