While working for a design agency called, The Popshop in South Africa, we had a lot of interesting clients that allowed us to create some great point-of-purchase solutions. Here are a few of the solutions I created and executed. I thoroughly enjoyed working in Cinema 4D, creating textures for mapping and the artwork for the panels.
. ABOVE: BIC was one of our biggest clients. This was a campaign we did promoting their braai/BBQ starter products. Targeting the men who love to feel empowered behind making a braai.
These Dumpbins would be placed at the end of the aisles near checkout for that last minute checkout.
BELOW: This was a campaign for BIC promoting the Soleil Bella ladies razors and shaving cream. I did an FSU, metal framed Counter Top Unit, and gravity feeding parasite unit. The FSU had plenty peg space to hang the razors as well as an eye catching panel to hold any promotional items. The bottom of the FSU creates a large shelf for shaving creams. The Gravity Feeding Parasite Unit not only feeds shaving cream, but also has a few pegging space for razors. This unit is a great compact unit and wont take up too much space on the shelves. They attach securely with claps at the back.
This Sensodyne Counter Top Unit has a metal frame with transparent side panels and bowed header for clear branding. Metal pegs for hanging product and a plastic vac tray to hold product neatly at the base. This compact unit is perfect for any counter as it doesn't take up too much space and has large panels for maximized branding. It is strong to hold heavy product.
This Vokandi Counter Top Unit holds 36 test tube bottles containing vodka infused shooters. It is shipped out like this and has a perforated lid that folds to create a header. This makes it easy to ship and easy to assemble for promoting straight away.
