The goal of this project was to brand and create assets for a new subscription box service. The service would sell human and dog treats together. A little for the man and a little for the dog. The client wanted a fun and somewhat trendy logo and aesthetic for the brand. I feel the chosen color pallet definitely speaks to that.
As you can see the logos started off pretty varied in style as the client wasn't totally sure of the direction to take. After the first round I got a little insight into what the client likes and was able to narrow down on the final design. The glasses, the 'stache, the font... It all came together in the end!